Creating your first space

Your first Space listing is the start of your inventory on Publicit. This guide walks you through every field in the Space creation form.


Getting to the form

From your publisher dashboard, click Create New Space.


Basic information

Contract name

The title of your Space. This is what advertisers see in search results, so be specific and descriptive.

  • Good: Digital banner β€” homepage header β€” TechNews.es

  • Too vague: Banner ad

Description

Describe the space: what it is, where it appears, who sees it, and why it's valuable. This is your pitch to the advertiser. Write it as you would a media kit entry.


Location

Field
Notes

Address

Full street address for physical spaces; website URL for digital

City

The city where the space is located

Region

The region or autonomous community

Country

Spain or other country

Coordinates

Latitude and longitude β€” enables map display in advertiser search

For digital spaces, location refers to where your audience is, not a physical address.


Space details

Contract type

Choose the primary channel for this space:

Type
Use for

Digital

Websites, apps, newsletters, podcasts, social media

Exterior

Outdoor billboards, street furniture, transit

Print

Newspapers, magazines

Television

TV spots, sponsorships, branded content

Radio

Audio spots, live mentions

Partnerships

Custom or hybrid formats

Format

Once you select a contract type, choose the specific format. Options vary by type:

Digital formats: Banner, In-stream video, Out-stream video, Native, Rich Media, Newsletter, Podcast, Social Media

TV formats: Spot, Sponsorship, Product Placement, Branded Content, Overlay

Radio formats: Spot, Mention en directo

Exterior: choose from the L1/L2/L3/L4 format hierarchy (Category β†’ Subcategory β†’ Format β†’ Size)

Size / dimensions

Enter the physical or pixel dimensions of the space. For digital: width Γ— height in pixels. For outdoor: width Γ— height in cm or metres.

Digital / Physical toggle

Mark whether this space is digital or physical. This affects how impression data is collected and reported.


Pricing

Choose your pricing model:

Model
Best for

Fixed price

Traditional formats; predictable, period-based pricing

CPM

Digital formats; price per 1,000 impressions

Custom

Complex packages or negotiated deals

Set the price, currency (EUR), and period (per week or per month).

You can also configure volume discounts β€” automatically reduce the price for longer booking periods or higher impression commitments.


Analytics

Field
Notes

Weekly impressions

Average weekly audience reach for this space

Monthly impressions

Average monthly audience reach

These numbers appear on your space listing and are used by advertisers to evaluate reach. Provide honest, verifiable figures.


Media uploads

Upload photos or screenshots of your space. For outdoor formats, show the physical location. For digital, show the placement in context on the page. Strong visual assets significantly increase the likelihood of advertiser interest.


Targeting & metadata

Help advertisers find your space by completing the targeting metadata:

  • Industry β€” which industries is this space most relevant for?

  • Target demographics β€” age, gender, interests, and household income of your audience

  • Frequency β€” how often can the space accept new campaigns (daily, weekly, monthly)?

  • Priority level β€” used internally for your inventory management


Publishing your space

When everything is filled in, click Publish to make the space live and visible to advertisers. Or click Save as draft to finish later.

circle-info

Once published, your space is immediately searchable by advertisers. If you want to take it off the market temporarily, set the status to Inactive from the space settings.

Last updated