Space occupancy & campaign activity
Monitoring how your spaces are being used — which ones are attracting campaigns, how often, and from whom — helps you make better decisions about pricing, listing quality, and inventory strategy.
Space-level performance
Every space on Publicit has its own performance history accessible from the space detail page. The Results tab shows:
All campaigns that have run on this space
Campaign dates and advertiser objectives
Performance data submitted by you or reported by the advertiser
Revenue earned from this space
Use this to understand which of your spaces are performing well and which aren't attracting bookings.
Understanding occupancy
A space that's consistently booked is a healthy space. A space that sits empty for months needs attention — either the pricing, the listing quality, or the format isn't working.
Signs your space needs attention:
No campaign requests in 30+ days
Requests coming in but mostly rejected (check if the issue is systematic — wrong audience, wrong format)
Requests coming in but advertisers not returning for repeat bookings
Signs your space is performing well:
Consistent bookings with gaps of 2 weeks or less
Repeat bookings from the same advertisers
Requests coming in shortly after you reactivate an Inactive space
Received campaigns dashboard
The Received Campaigns section of your publisher dashboard shows all campaigns that have included your spaces — past, current, and pending.
Campaign name
The advertiser's campaign title
Status
Pending, Approved, Active, Completed, Rejected
Space
Which of your spaces is involved
Dates
Campaign start and end
Actions
Approve / Reject buttons for pending campaigns
Filter by status to see only pending requests that need your attention.
Improving your booking rate
If your spaces are being found but not booked, the issue is usually one of:
Pricing — compare your price with similar spaces and adjust if necessary
Description — rewrite it to be more specific about audience and value
Impression data — update it to reflect current actual figures
Photos — add or replace images with higher-quality shots in context
Response time — advertisers who don't hear back may move on; respond within a few hours of a request
If your spaces aren't being found at all, check your listing is Active, your location coordinates are accurate, and your format and keywords match what advertisers search for.
Seasonal patterns
Advertising demand follows predictable seasonal patterns. Q4 (October–December) is the highest-demand period across all formats. Q1 (January–March) tends to be quieter. Plan accordingly — consider pricing adjustments for peak and low seasons, and reach out to past advertisers in September to secure Q4 bookings early.
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